The Refinery were selected to work on the Voisin Law re-brand and development of a new website in 2017 to ultimately encourage more web traffic and business leads.
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What we did.
The rationale for the rebrand was to showcase Voisin Law as a stand alone brand (away from its sister company it had always been known for) which communicated to its target audience and was more in-line with its competitors. The Refinery managed the roll out of the refreshed brand across all their marketing material, advertising and signage. The new brand has also attracted younger, talented recruits through its modern appeal.
We delivered a fully responsive website with significant archive, data capture and measurement. The website analytics show substantially increased user numbers and improvements in the average user time. The end result has achieved greater usability and functionality and a responsive site which works across all browsers and media platforms.